It is going to be a seamless and feature-rich login process. Your guests will experience an intuitive, differentiated and content relevant WiFi experience: from SSID network selection, splash page, pop-ups to website landing page. Your business will benefit from accumulating comprehensive user profile and behavior insights.
Location-based marketing is most impactful when content is targeted and positively influences purchase behavior. Each B2C business will actively look at innovative ways to generate more business on and off premise. One way to activate shoppers & guests alike is by placing smart digital signage screens at your venue. Such screens may not only enhance the ambience of the location but also enable the customer to be ready for an enhanced shopping experience. The digital age commands that each venue brings mobile into the environment so that digital can provide a richer, deeper and targeted brand engagement at site.